How to Get Free and Lifetime Visibility that will Bring the Right People to Buy from Your Website Without Paying a Dime
Your website is like a warehouse stocked with many goods, but only you are aware of these products.
The location and direction of this warehouse remain unknown until you disclose the address, which is your website, along with the direction leading to it (your website link).
THERE ARE 2 WAYS TO ACHIEVE THIS
- By sharing the location (your website link) with those you want to visit and see the goods in your warehouse.
- Directing traffic to your warehouse (website) through either specific or random audiences via paid adverts.
These are the two methods to make people aware of your warehouse’s location and the goods in stock. However, the downside is that you’ll be the one chasing after these people to visit your warehouse.
If you cease this effort or refrain from sharing the location through any means, you will hardly receive any visits unless you take additional action.
Moreover, those directly sent to your website might not be immediately interested in buying any goods from your warehouse, resulting in low or no patronage.
IMPORTANCE OF WRITING BLOG POSTS
Consider having numerous marketers with extensive knowledge of every aspect of your business and products. They educate and answer all questions related to your business, these marketers are your blog posts, covering every area of your business.
With informative and educative content, these marketers capture the trust and interest of search engines, acting as referrers and consultants to recommend your warehouse to people searching for information about your business online.
HERE’S HOW WRITING BLOG POSTS WORKS
SEO Optimization: You write well-researched blog posts packed with relevant keywords, like the perfect descriptions of your goods. This helps search engines understand what your website is about and who it can help.
Search Engine Magic: When someone searches for something related to your business, the search engine referrers remember your informative marketers. They see if your content perfectly matches the searcher’s needs and then direct them to your website.
Targeted Visitors: Unlike a general shout-out, your blog posts target specific user needs with relevant content. Imagine telling your friend exactly what kind of restaurant they’re looking for, your referral is more likely to resonate and lead them to your website.
Increased Visibility: The more valuable and relevant blog posts you have, the more often search engines will send referrals your way. This increases your website’s visibility and attracts more potential customers, just like having a network of friendly marketers spreading the word about your warehouse.
Enhanced Conversions: Remember, these referrals are not random, they’re targeted to users actively seeking solutions your business offers. This increases the chances of converting visitors into customers, just like your friend’s recommendation leading someone to try your favorite suya joint.
Building Trust: Your blog posts act as mini customer service representatives, offering solutions and expertise. This builds trust with visitors, making them more likely to buy from you, just like a friendly conversation with a consultant who vouches for your warehouse.
This way, whether you’re running paid adverts or sharing your links, people in need of your goods will be the ones seeking you out. Thus, you attract genuine customers, ensuring your efforts are focused on those who genuinely need your goods.
If writing isn’t your thing, there are many talented content creators you can hire to craft compelling blog posts for your business. Investing in quality content is like having a team of reliable marketers bringing potential customers to your doorstep.
I hope this explanation is clear and motivates someone out there to start creating quality content for their business. If you find value, please follow for more.
Elvistech – PRO Web Designer, Local SEO Expert & Google Ads Expert in Lagos, Nigeria.